Ux store - tools for ux designers

Describe your product

UX Store offers tools and resources for UX designers to easier pet their idea on paper. It’s useful in prototyping, wireframing, sketching.

Here you can read whole story about how UX Store started, the journey and it’s current state https://www.indiehackers.com/post/should-i-sell-my-abandoned-side-project-business-9k-in-5-months-b326cae54f.

Revenue:

From the moment I acquired store (August 2018) till the end of the same year (2018), the store had 165 orders (520 items sold) which resulted in ~$9k gross sales or ~$8k net. Check the screenshot https://www.screencast.com/t/3MFBvw7y. 

Not bad for a period of fewer than 5 months.

Note: From the period of when I acquired store till today, the UX Store had ~$13k in gross sales, 250 orders and 732 items purchased https://www.screencast.com/t/krPRq3XZHt

Traffic:

From the day I acquired store till today it got 41,500 visits, ,which 35,000 was unique. Most of traffic came from Instagram and Facebook, but quite good number from Google. https://www.screencast.com/t/v3ZLT4bwYdn6

Here you can see the GEO: https://www.screencast.com/t/uJzcmbxpt

Why are you selling the business?

Need to focus on main project.

What is included in the sale?

Website + Domain + Physical Products + Instagram Network of 600k + followers in the UX design niche.

What is the technological stack?

Woo-Commerce

What actions are required to keep the business working?

This was fully automated business. It is integrated with Printful Warehouse, and when the orders comes, they automatically full fill it and ship to the customer.

How does the business generate revenues?

Selling the UX products like: Sketchbook, Iphone Stencils, Rulers, Pads, etc.

What marketing initiatives have been used for this business?

Instagram growth and bit of organic SEO.

How can the future owner generate more revenues?

Doing regular promotion on Instagram network (which comes with store), adding new fres products, do some SEO and content marketing.