Alternote

Describe your product

macOS alternative client for Evernote created to provide users with distraction-free writing opportunities as well as to utilize Evernote's powerful backend. It carries only the essentials contrary to Evernote's policy to put as much features as possible into their clients. Alternote focused on writers rather than on data collectors.

Why are you selling the business?

Don't have time to maintain and expand it.

What is included in the sale?

App codebase, website codebase, accounts in respective online stores, user database, email accounts, support ticketing account.

What is the technological stack?

MacGap2, HTML5, LESS, Javascript, Backbone, Underscore, Grunt.

What actions are required to keep the business working?

Fix bugs, release new updates.

How does the business generate revenues?

Users pay a one-time charge to install the app via Apple App Store or directly from website. It is also included in Setapp marketplace, they share user monthly payment based on app usage.

What marketing initiatives have been used for this business?

It was actively marketed mainly during the launch – submitted to Mac bloggers for review and grew the user database with beta testing program for almost a year prior to the commercial launch.

How can the future owner generate more revenues?

Version 2.0 was announced as a paid upgrade — it is expected to fully support Markdown. iOS/Android companion apps were in the top of demands in support.

Another growth scenario is to get rid of Evernote backend, set up your own — and charge for it on a monthly basis.